Engineering and development
Engineering and development are the basis for ensuring a robust experience, which allows monitoring and captured data to be accurate and of high quality.
Engineering and development in the digital ecosystem
Engineering is the support that integrates all the assets of the digital ecosystem. In addition, it seeks the extraction, transformation, storage, transmission, analysis, visualisation and analytics of integrated data from different sources to monitor performance, optimise and discover insights to improve the ecosystem in order to meet business objectives.
Description and scope
- Audit of digital assets
- Engineering strategy
- Tracking implementation
- Technical architecture
- Web and mobile infrastructure
- Front-end development
- Programming (SQL, Java, HTML)
- Data engineering: (data mining, transformation, storage, transmission, visualisation, and analytics)
- Data visualisation
- Back-end development
- Implementation of machine learning algorithms
Web and Mobile Design and Development
Design end-to-end web and mobile experiences that capture data, monitor interactions and generate transactions.
Inbound & Marketing Automation
Personalise and enhance the interaction with your customers through an Automation and inbound marketing strategy.
National Insurance Colombia
Pilot University of Colombia
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