4

Resources

Digital analytics

As William Thomson Kelvin once said: "What cannot be measured cannot be improved", make the decision to improve through digital analytics.

analitica digital D57

Analytics in the digital ecosystem

The correct implementation of analytics in the different digital assets is the tool for visualising and managing the ecosystem itself. The ecosystem is an asset and its objective is to generate value through the potentiation of results, which can only be understood and continuously improved through analytics.

Certified partners

 

partners D57

Description and scope

Digital assets are a source of information that needs continuous optimisation to uncover opportunities for improvement and drive business results. From campaign analysis to content analytics, combining analytics across the entire ecosystem will allow you to continuously keep your finger on the pulse of your strategy.

  • Digital asset analytics audit
  • Zero point definition of analytics
  • Ecosystem analytics strategy
  • Definition of objectives, KPIs and targets
  • Implementation and parameterisation of analytics tools for: traffic, UX, eCommerce, apps, RRSS, search engines, campaigns, inbound, data, CRM.
  • Real-time analytics dashboard customisation
  • Management of budgets and
    of investment in suppliers

Related products

Performance Advertising

Boost the reach of your message with results-driven digital advertising.

Inbound & Marketing Automation

Personalise and enhance the interaction with your customers through an Automation and inbound marketing strategy.

Success stories

unicef success story / d57

Unicef Colombia

puntopay case study / d57

PuntoPay

Resources

Stay up to date in the world of digital marketing with Digital57

performance D57

Blog

Find out about the latest digital marketing news and gain knowledge to boost your digital ecosystem.

performance D57

Ebooks

Download our guides, white papers, best practice, elaborated by our group of experts.